ELSA AND ME to Host Inaugural Networking Event Featuring MilkMade Ice Cream Founder Diana Hardeman at Toshi’s Living Room & Penthouse



ELSA AND ME is pleased to announce the launch of its women-in-business networking series “EY Talk,” an abbreviation for ELSA AND YOU Talk.

Named after the weekly career and lifestyle advice column written by "EY mentors" on the ELSA AND ME blog, EY Talks encourage personal and business growth and promote women professionals making moves.

“I wanted to start EY Talks to promote other women professionals doing awesome things, and also to create a network in which women professionals can find inspiration and individual growth,” said ELSA AND ME Founder, Maja Svensson.

The inaugural event takes place November 14th from 7-9PM at Toshi's Living Room & Penthouse and will feature MilkMade Ice Cream founder, Diana Hardeman who will share her experiences running MilkMade Ice Cream.

Attendees will have the opportunity to sharpen their business acumen with a Diana Hardeman Q&A session moderated by Clinton Global Initiative Program Developer Maria Mähl, as well as network with other women professionals.


November 14, 2013 7-9PM


Toshi’s Living Room & Penthouse

9 W. 26th St

New York, NY 10010


COST: $10 Early Bird

$15 after November 8, 2013

$20 at the Door

Order online at

CONTACT: Porsha Thomas, 214.927.5960 or for ELSA AND ME



ELSA AND ME wishes to extend an extra special “thank you” to MilkMade Ice Cream and founder Diana Hardeman, Maria Mähl, Toshi’s Living Room & Penthouse and media sponsor, Vitamin W for their support and generosity.

About Elsa and Me

Elsa and Me’s elegant but casual garments are fashioned after the personal style of founder Maja Svensson’s Grandma Elsa. The Brooklyn-based fashion brand makes customizable women’s work and formal attire from certified organic cotton. The collection, produced in NYC’s Garment District, is made of up of the original 3/4 sleeve ELSA dress, the sleeveless ELSA dress, the ELSA jacket, skirt, and tie and is available in nine staple colors. The ELSA collection is sold exclusively through designated sales ambassadors, fitting events and online.

About Diana Hardeman

Diana Hardeman is an ice cream enthusiast. In the summer of 2009, she decided she wanted a better pint with more unique flavors and better, local ingredients. So she decided to make it herself. With a small at-home machine, she began crafting ice cream that dreams are made of and almost immediately gained a cult following. She launched MilkMade Ice Cream the end of 2009, with the company’s ice cream of the month subscription service. MilkMade has since served thousands of local members in New York City and will soon launch its mail-order membership service to meet a growing national waitlist. The New York Times calls MilkMade "the most expensive ice cream in the country," and the members call it the "best part about living in New York." Diana will take it. Before all this, Diana received her MBA from NYU Stern with a focus in clean tech. Before that, she was a healthcare consultant for Triage Consulting. And before that, she went to UC Berkeley her my BS in Business Admin from the Haas School. Hardeman is a California native, so when she is not making (and consuming) tons of ice cream, she is either on a mountain or in the ocean.

About Maria Mähl

Growing up in an entrepreneurial family, Maria Mähl believes innovative entrepreneurs are pivotal to creating growth and prosperity as well as being part of the solution to the world’s most pressing challenges. Maria is responsible for program development at the Clinton Global Initiative – an initiative of the Clinton Foundation that convenes global leaders in business, politics and society to create and implement innovative solutions to the biggest challenges of our time. Prior to joining CGI, Maria worked as a management and strategy consultant with international clients from the private and public sector, within different industries ranging from public health to tech start-ups. She has also worked with human rights at an NGO at the United Nations, the European Union Social Fund and on political campaigns. Maria has held board and advisory positions in community organizations, including Amnesty International and Athlete Ally. In her free time, Maria writes about international politics for Swedish media and works on her latest start up project within mHealth.