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Marketing Pioneer Gregory Butz to Lead Wire Stone's Chicago Office

Wire Stone Hires Gregory Butz as Managing Director of Its Chicago Office

Independent digital marketing agency makes strategic hire to continue growth in the Midwest

Chicago, Ill. – March 26, 2015 – Wire Stone, a top 25 independent digital marketing agency working with global Fortune 1000 brands, today announced Gregory Butz as managing director of the company’s Chicago-area operations. In this role, Butz is expected to drive growth, operational excellence, and strategic expansion for the agency.

Butz brings more than 20 years of marketing experience in both client- and agency-side roles. He has been instrumental in helping brands such as Hormel Foods, McDonald’s, PepsiCo, Kraft Foods, Walgreens, and MillerCoors grow their businesses across digital and traditional channels.

Prior to joining Wire Stone, Butz held marketing positions of increasing responsibility at BBDO, PepsiCo, and Razorfish. Butz most recently served as the Senior Director, Global Strategic Services at Salesforce, helping drive the technology company’s marketing cloud. Gregory holds a bachelor’s degree in business and marketing from Coe College and an MBA from the University of Chicago Booth School of Business.

“Gregory has the ideal set of experiences and skills to help us grow our Midwest presence,” said Dan Lynch, Wire Stone CEO. “He has twenty-plus years of experience, equally balanced between leading marketing agencies and some of the biggest client-side brands. This powerful combination means Gregory deeply understands brands and lifecycle marketing, as well as how agencies can best engage in order to move them forward. At Wire Stone, our entire success is driven from winning and retaining long-standing relationships with large clients, and we know the only way to do that is to truly move the needle for them. Our agency has already proven our ability to do this through our Chicago office and across our company, and Gregory will help accelerate these efforts in many ways.”

About Wire Stone

A leading independent digital marketing agency, Wire Stone is the trusted partner of global Fortune 1000 brands – including HP, Microsoft, Intel, Boeing, Motorola, Facebook, and Carbonite. We are defined by our ability to activate through insight and elevate through story, leveraging our deep understanding of the customer lifecycle and the value of compelling brand experiences. We deliver marketing strategies and solutions based on customer insight to help clients rise above the din and stake out advantageous brand positions. Our creative, technology, and analytical acumen propels our clients’ business forward.  See our work and get in touch at www.wirestone.com.