Why was the report written?
This bi-annual report is designed to show past consumption trends for all commercial beverage categories and forecast trends five years into the future. Product analysis is broken down into 30 categories: packaged water, bulk/HOD water, carbonates, juice, nectars, still drinks, squash/syrups, fruit powders, iced/rtd tea drinks, iced/rtd coffee drinks, sports drink, energy drinks, hot tea, hot coffee, beer, sorghum beer, cider, spirits, wine, fortified wine, sake, rice wine, FABs, dairy drinks (white milk, fermented milk, drinking yogurt, flavoured milk, soymilk, evaporated and condensed milk).
View Full Report Latin America Beverage: http://www.researchmoz.us/latin-america-beverage-forecasts-march-2014-report.html
View Full Report West Europe Beverage: http://www.researchmoz.us/west-europe-beverage-forecasts-march-2014-report.html
What is the current market landscape and what is changing?
Current economic environment remains gloomy in western markets and Eurozone countries are having a particularly turbulent ride.
What are the key drivers behind recent market changes?
Producers and retailers face the on-going challenge of finding the right balance between value and product mix as consumers remain price sensitive.
What makes this report unique and essential to read?
The report facilitates valuable data comparisons, enabling the user to monitor the development of commercial beverages over time by category and determine share of throat. It is an essential aid for anyone interested in the beverage industry.
Key Features and Benefits:-
- Data for 27 individual beverage categories, covering historical trends trends (1999-2013 provisional and 2014-2019 forecast provided in excel).
- Data measures in million litres and litres per capita
- Supporting analysis for the individual beverage categories
- Latin America and West Europe Beverage Forecasts includes data tables for 16 markets in Latin America and West Europe.
Browse More Reports Beverages: http://www.researchmoz.us/beverages-market-reports-85.html
- Recent expansion of the coffee giant has contributed to growth in both the soft drinks (iced/RTD coffee drinks) and hot drinks (coffee) categories. Indeed, Sweden now views coffee as its national drink.
- The dairy category has seen a surprising drop in volume, defying predictions of a recovery. Consumer awareness of the fat content has led this decline.
- Some Latin America and West Europe nations experienced their warmest summer for years, further prompting alcohols' gradual decline. Increasingly consumers are opting for packaged water as a more refreshing option.
- Widespread taxes on sugar, austerity and consumer awareness of health risks, have led to declines in the carbonates segment. Soft drinks were able to sustain their growth in large part due to the success of packaged water.
- Energy drinks are the only category demonstrating significant growth of 4%. Remarkably defying the economic crisis, energy drinks are sourcing some volume from alcoholic drinks.
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