Los Angeles, California, January 13th, 2014 – DreamWorks Animation and YouTube have joined forces to create YouTube Nation, a daily show that explores some of the best and most interesting videos on YouTube. Each episode of YouTube Nation will showcase the most-sharable hidden gems on YouTube, including some of the best stories, content, and creators on the platform each day.
YouTube Nation is the first daily series produced by DreamWorks Animation and also marks the first use of the YouTube brand for a daily program. DreamWorks Animation is overseeing all aspects of production, including editorial and curation, while YouTube's teams are providing support including managing sales and marketing for the show. YouTube Nation, which is launching with Verizon as the presenting sponsor, will be available at 8am PT tomorrow on the YouTube Spotlight page and at www.youtube.com/youtubenation.
“YouTube Nation will shine a light on the platform’s most exciting
content and creators, giving videos and channels the best opportunity to grow
larger and more dedicated audiences,” said DreamWorks Animation CEO Jeffrey
Katzenberg. “We could not ask for better partners in this new venture than the
innovative team at YouTube, who have worked hand-in-hand with us to create a
show that not only serves both consumers and creators, but also strives to be
“It’s exciting to see the
creative, visionary team from DreamWorks Animation bring their expertise and
passion to YouTube to showcase the videos that define trends and pop culture
moments around the world,” said Robert Kyncl, YouTube’s Head of Content and
Business Operations. “The people at DreamWorks Animation are ideal producers of
this show: they really understand the YouTube space, highlighted by their
acquisition of AwesomenessTV last year. We’re always looking for new,
innovative ways to promote and drive traffic to our partner channels and see YouTube Nation as a great opportunity to
help viewers discover great content which will surprise and delight.”
Hosted by Jacob Soboroff (HuffPost Live; TakePart Live) and executive produced by Steve Woolf and Zadi Diaz, YouTube Nation is a daily exploration of some of the very best of YouTube, and is all about the thrill of discovering the unexpected each day. A team of experienced curators hand-picks and highlights the top content each day, wrapping it up in a five-minute experience that includes a rich mix of videos, themed playlists, channel creator highlights and fan feedback. YouTube Nation, which will post new episodes Monday through Friday at 6pm PT/9pm ET, is the first daily show to launch in Ultra HD video, also referred to as 4K, which offers four times the resolution of current high-def television, marking a true collaboration between Silicon Valley and Hollywood.
About DreamWorks Animation
DreamWorks Animation creates high-quality entertainment, including CG animated feature films, television specials and series and live entertainment properties, meant for audiences around the world. The Company has world-class creative talent, a strong and experienced management team and advanced filmmaking technology and techniques. DreamWorks Animation has been named one of the “100 Best Companies to Work For” by FORTUNE® Magazine for five consecutive years. In 2013, DreamWorks Animation ranks #12 on the list. All of DreamWorks Animation’s feature films are produced in 3D. The Company has theatrically released a total of 27 animated feature films, including the franchise properties of Shrek, Madagascar, Kung Fu Panda, How to Train Your Dragon, Puss In Boots, and The Croods.
YouTube is the world's most popular online video community allowing more than a billion people to discover, watch and share originally created videos. YouTube provides a forum for people to connect, inform and inspire others across the globe and acts as a distribution platform for original content creators and advertisers large and small. YouTube, LLC is based in San Bruno, Calif., and is a subsidiary of Google Inc.
Allison Rawlings, DreamWorks Animation
Kate Mason, YouTube
Jackie Cavanagh, MPRM Communications