D.P. Ball Advertising Celebrates 30th Anniversary of Serving the RV Industry

CHARDON, OH – January 20, 2014 – DP Ball Advertising, Inc. has spent 30 years serving the RV industry with multi-channel direct response marketing. Founded in 1984 by Daniel P Ball, the company has served RV dealerships throughout the United States and Canada, offering consultation, direct response advertising campaigns, media planning and purchasing in traditional and digital marketing venues as well as creative services and website development.  

Dan Ball, President explains, “Marketing and Advertising remain a foundational portion of every RV Dealership’s business model. We have been creating hard hitting, benefit rich messages that compel RV consumers to respond for 30 years, and are proud of our track record of helping increase sales for the majority that have used our services. In light of this we have upgraded our logo to represent who we are today, a firm who enables our clients to do what they do best, sell RVs, while we handle distributing their message through multiple channels with the common goal of increasing sales.”

“Advertising has always been a multi-channel marketing endeavor when you consider the many traditional avenues we have used through the years to get your message in front of your perspective buyer” adds Dan. “Today, the number of channels has grown through the use of many internet enabled venues. From your website, social media, pay-per-click advertising, search retargeting and redirect marketing to presentation and commercial video which have extensive reach in digital pre-roll and YouTube, new opportunities are developing daily. Our job is to not only secure media at the best price, but also to help you evaluate each channel’s effectiveness. In this area, we have reviewed more analytics specific to the RV industry than just about anyone out there, and we know what works. In light of this we have created our own website and inventory management system that is unique in the industry giving the dealership shared control over features that will help them take their business to the next level. Look for our announcement about its release soon! ”

DP Ball Advertising combines an unyielding passion for helping clients with three decades of valuable RV industry experience. As a result RV dealerships have benefited from assistance with development of propositional messages that engage consumers and produce results. “You only need to take a look at the largest corporations reaping the largest profits to notice the high level of professionalism in their video for television, talent for radio spots, creative for display and outdoor advertising. Dealers today hire one person to handle all of their internet marketing and rely on TV, radio and print for creative. Their message fails to stand out, and it shows in their results. My team has from 4 years to over 30 years of experience working in the RV industry, while I personally handle media buying and oversee all professional production. Every project initiates from my desk. Combine that with 30 years of experience and you realize the value in teaming up with us at virtually no cost to your dealership,” concludes Dan. To learn more about DP Ball Advertising or to get help with your marketing, call us anytime, toll free at 888-273-7763 or local at 440-285-8164. Visit or email for details.

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