2018 Europe Male Toiletries Market Forecasts and Analsis Report adds report Male Toiletries Market in Europe 2014-2018 to its store.Male toiletries include products that are used every day by male consumers before, during, and after shaving. There are two types of shaving: dry shaving and wet shaving. The market primarily includes retail sales of razors, blades, shavers, stylers, creams, gels, lotions, oils, and skin care products used for the entire shaving process.

Analysts forecast the Male Toiletries market in Europe will grow at a CAGR of 2.74 percent over the period 2013-2018.

Commenting on the report, an analyst team said: “The increased popularity of organic and natural male toiletries is an emerging trend in the market. The usage of natural ingredients in shaving preparations is increasingly becoming popular among European male consumers. Male toiletries are used every day, and regular usage of chemical products may lead to some side effects such as acne and redness of the skin. Hence, consumers have started looking for products with natural and organic ingredients. For instance, organic shaving products are free from parabens, propylene glycol, and synthetic colors and fragrances because they can cause harm to the skin with regular usage. The increasing number of savvy skin conscious male consumers in the region will drive the demand for natural and organic products in the market. Hence, because of this growth, many large companies are launching natural and organic male toiletries in the market to increase their market share.”

According to the report, the Male Toiletries market in Europe is driven by several factors, of which beauty and skin consciousness among consumers is one of the major drivers. In the recent past, the awareness created by companies and the increase in the health and wellness trend among consumers led to an increase in consciousness among men about their skin and appearance. This has led to an increase in spending on male toiletries.

Further, the report states that the impact of economic uncertainties on consumers and vendors is one of the major challenges in the market.

The report recognizes the following companies as the key players in Male Toiletries Market in Europe: Beiersdorf AG, Energizer Holdings Inc., Koninklijke Philips NV, Procter & Gamble Co., Avon Products Inc., Colgate-PalmoliveCo., Coty Inc., Dalli-Werke Mäurer & Wirtz GmbH & Co. KG, Estée Lauder Co. Inc., Henkel AG & Company KGaA, Johnson & Johnson Inc., Lancaster Group, L'Oreal SA, Mirato Nuova SpA , PZ Cussons plc, Société Bic SA, The BootsCo. plc, Unilever Group.

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Covered in this Report

The Male Toiletries market in Europe can be categorized into three segments: shaving Tools/razors, pre-shave products, and aftershave products. These are product categories used by male consumers in Europe for personal grooming and skincare.

Male Toiletries Market in Europe 2014-2018, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers two geographic regions, EU5 and Others; it also covers the Male Toiletries market in Europe landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key Regions

  • EU5
  • Others

Key Vendors

  • Beiersdorf AG
  • Energizer Holdings Inc.
  • Koninklijke Philips NV
  • Procter & Gamble Co.
  • Other Prominent Vendors

Avon Products Inc.

  • Colgate-Palmolive Co.
  • Coty Inc.
  • Dalli-Werke Mäurer & Wirtz GmbH & Co. KG
  • Estée Lauder Co. Inc.
  • Henkel AG & Company KGaA
  • Johnson & Johnson Inc.
  • Lancaster Group
  • L'Oreal SA
  • Mirato Nuova SpA
  • PZ Cussons plc
  • Société Bic SA
  • The Boots Co. plc
  • Unilever Group

Key Market Driver

  • Increased Beauty and Skin Consciousness among Male Consumers.

Key Market Challenge

  • Impact of Economic Uncertainties.

Key Market Trend

  • Emergence of Natural and Organic Products.

Key Questions Answered in this Report

  • What will the market size be in 2018 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

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