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Yonder Joins the Conservation Alliance and Pledges to Protect the Places We Play

Woodstock, Vt. (July 23, 2015)Yonder, the leading outdoor recreation mobile platform and world’s largest online community of outdoor enthusiasts, pledges to protect the places we play by becoming the newest member of The Conservation Alliance.

Through this new partnership, Yonder will support the Alliance’s mission to protect and preserve North America’s last wild spaces. With the help of Alliance member companies, the organization has helped protect 44 million acres, 2,945 river miles, removed or halted 26 dams, purchased 10 climbing areas and designated five marine reserves.

“We have a responsibility to protect the places that inspire us and our community of adventure seekers,” says David Tyler, CEO of Yonder. “From our national forests and national parks, to the mountain ranges, canyons, oceans and lakes we all love, we want to ensure our planet’s natural beauty remains for future generations of explorers to enjoy. The Conservation Alliance shares our passion for the outdoors, and we’re thrilled to partner with them on initiatives to help preserve inspiring destinations around the world.”

“Bringing Yonder on board as a Conservation Alliance member enforces their commitment by protecting the wild places and recreation opportunities we all enjoy,” says John Sterling, Executive Director of The Conservation Alliance. “We are excited to partner with this community of outdoor enthusiasts to inspire adventure and amplify the message of the Alliance.”

Kicking things off, save the date for the Outdoor Retailer Summer Market 2015 Conservation Alliance Breakfast on August 6 in Salt Lake City. Yonder Adventurer in Residence and polar explorer Eric Larsen will present “Colder,” a dramatic first-hand account of the Last North expedition, easily one of the most difficult expeditions on the planet. Larsen, who has completed more polar expeditions than any other American in history, will also share stories about how the last great frozen wildernesses are being affected by climate change.

For more information about Yonder and to download the free app, visit www.yonder.it.  And for information on The Conservation Alliance, please visit www.conservationalliance.com.

About Yonder

Powered by the world’s largest online community of outdoor enthusiasts, Yonder is the leading outdoor recreation mobile platform and adventure guide. Share and track experiences, discover new places, plan trips and inspire others who share a passion for the outdoors. With more than 25,000 geo-targeted destinations and activity tagged multimedia, it’s easy to find spectacular places to visit close to home or half a world away. Search nearly any outdoor activity, including running, hiking, biking, surfing, skiing, camping, birdwatching, photography and everything in between. Yonder also powers interactive web experiences for the outdoor and adventure travel industries. Headquartered in Woodstock, VT, the company also has offices in Burlington, VT, Boston, MA, Boulder, CO and Portland, OR. For more information and to join Yonder, check out http://www.Yonder.it and follow @YonderApp. 

About the Conservation Alliance

The Conservation Alliance is an organization of outdoor businesses whose collective contributions support grassroots environmental organizations and their efforts to protect wild places where outdoor enthusiasts recreate. Alliance funds have played a key role in protecting rivers, trails, wildlands and climbing areas. 

Membership in the Alliance is open to companies representing all aspects of the outdoor industry, including manufacturers, retailers, publishers, mills and sales representatives. The result is a diverse group of businesses whose livelihood depends on protecting our natural environment.

Since its inception in 1989, the Alliance has contributed more than $14 million to grassroots conservation groups. Alliance funding has helped save more than 44 million acres of wildlands; protect 2,945 miles of rivers; stop or remove 26 dams; designate five marine reserves; and purchase 10 climbing areas. 

For complete information on The Conservation Alliance, please visit: www.conservationalliance.com.

Media Contact:

Julie Evans
Verde Brand Communications
julie@verdepr.com
970.946.0856

Taryn Levy
Director of Public Relations
taryn@yonder.it
917.837.9237