Minerals, in context of human diet, are inorganic chemical elements that are required for biological or biochemical processes that include the accumulation of electrolytes. The North American market for minerals is expected to grow at a CAGR of 6.9% from 2013 to 2018. In spite of being a mature market, this region has a consistent performance in terms of minerals. This is mainly due to the North American consumers, who look to maintain vitality and wellness of health by increased consumption of nutraceutical supplements. Thus, dietary supplements remain the largest application segment in this region. The female population in North America consumed added quantities of minerals like calcium as compared to the men. The Companies such as ADM (U.S.) and Cargill Inc. (U.S.) dominated the North American market.
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Europe Minerals (Nutraceuticals) Market:
The largest share of the European market for minerals was captured by Germany. Dietary supplements represent the largest application segment in this region. The rise in the consumption of dietary supplements to enhance overall health and wellness has in turn increased the revenue generated by minerals incorporated in these supplements. The willingness of the consumers in this region to spend premium amounts on superior quality nutraceuticals has further caused a spur in the demand of mineral ingredients. Europe is projected to grow at a CAGR of 7.0%, and reach $853.4 million by 2018. BASF (Germany), ADM (U.S.), Cargill (U.S.) and Ingredion (U.S.) are the major companies in this region.
Asia-Pacific Minerals (Nutraceuticals) Market:
The Asia-Pacific market for minerals is expected to grow at a CAGR of 7.2% from 2013 to 2018. The local government in the Asia-Pacific region is encouraging investments in infrastructure, transportation, and other facilities that are necessary to set up industries. This has driven multinational players to establish themselves in this region. As a result of this trend rapid urbanisation and industrialization is seen. The highly educated consumer with a proper awareness about quality and benefits of appropriate nutrition, demand mineral fortified. This has led to a massive boost in the demand of these ingredients. Companies such as BASF (Germany) and ADM (U.S.) are leaders in mineral ingredients production in this region.
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