Danny Sellers Named Principal at Sterling Risk Advisors

Danny Sellers has been named a Principal at Sterling Risk Advisors. He has more than two decades of experience specializing in risk management for construction, trucking and manufacturing companies.

Prior to joining Sterling Risk Advisors in 2012, Sellers was senior vice president for J. Smith Lanier & Co., where he handled large, complex accounts, including large transportation accounts with both regional and long haul exposure. Earlier, he was executive vice president at Allied North America, where he produced and managed accounts including a major international manufacturing firm with $1 billion in sales.

Sellers holds a Bachelor of Science degree in General Business from Georgia Southern University. His professional affiliations include:

  • Construction Financial Management Association (CFMA)
  • Georgia Utility Contractors Association (GUCA)
  • Georgia Health Care Association (GHCA)

With a focus on giving back to his community, Sellers is a supporter of Compassion International – a Christian child advocacy ministry that sponsors children in need as a means to break the cycle of poverty. He lives in Duluth with his wife Teresa and their five children and is an active member of North Point Community Church.

About Sterling Risk Advisors
Sterling Risk Advisors is a full-service Atlanta-based risk management and insurance brokerage firm serving the commercial, professional and personal needs of clients across a diverse spectrum of industries. These include medical and other professional services, construction, transportation and logistics, manufacturing, real estate and technology. Product offerings include all forms of commercial and personal property & casualty insurance, employee benefits and surety bonds.For more information about Sterling Risk Advisors, please visit:; or call (678).

Contact: Mitch Leff, Leff & Associates, (404) 861-4769,