According to a new market research report “Pico Projector Market by Technology (DLP, LCOS, LBS), Type (USB, Standalone, Media Player, Embedded), Product Model, Brightness, Application (Aerospace & Defense, Automotive, Business & Education, Consumer, Healthcare) & Geography Forecasts & Analysis (2013–2020)”, published by MarketsandMarkets, the total market is expected to generate revenue of $10.09 billion by 2020 growing at an estimated CAGR of 41.01% from 2012-2020.
The Pico projectors are tiny and very light, it would be easy to carry along with them and use it for an on-spot presentation or demonstration. It could be also used in applications like automotive, aerospace and defence, business and education, healthcare, consumer electronics and so on. Some of the Pico projectors can be integrated in to a mobile phone and could directly project the images. In certain Pico projector models, there is an internal memory that can be used to store images and project them for viewing on a screen. The SyndiantInc (U.S.) and Optoma Technology Inc are the key players in Pico projector manufacturing.
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SyndiantInc (U.S.) is one of the leaders in designing the high resolution displays for ultraportable projectors that is small enough to embed in a cell phone. Syndiant is a fabless manufacturer of light-modulating panels which is used in ultraportable projectors. The companys VueG8 technology and the union of high efficiency solid state illumination enables the worlds smallest Pico projectors, which uniquely combines the low power consumption and high image quality. Syndiantpartnered withVuzix Corporation (U.S.) in January 2013 to introduce the wearable display system withwaveguide based high definition see-through designed to provide augmented reality and gesture recognition access to information. JVC Kenwood (Japan) formed a strategic alliance with Syndiant in developing head-up displays (HUDs), taking advantage of LCOS technologywhich helps automotive applications.
The business and education segment is witnessing high demand of Pico projectors. They are very important for business people who are involved in frequent travels for business purposes and needs to make or give presentations to small groups of people anytime and anywhere. It can be considered as a smart move that yields big results. In relatively low cost there can be any presentations in a colorful and understandable way. For education purpose, Pico projectors with its display in the classroom can increase the impact of lessons in subjects like math, science, history and English.The complex lessons of classrooms can be made more interesting and built easy communication between teacher and student.
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Pico projectors are tiny projectors which are basically battery operated and fit into the user’s pocket. These can be easily connected or embedded in handy devices like mobile phone, digital cameras, camcorders, digital photo frames, laptops, mobile TV, portable media players, and portable gaming devices. In current scenario, the Americas are the leader in the Pico projector market. The North American market is dominated by the U.S., Canada and Mexico wherein the U.S. constitutes 67% of the total Pico projector market. The Asia Pacific is expected to be the game changer for the Pico projector market because the electronics devices embedded with Pico projectors is expected to capture the market in the next 3 years and APAC is the leader in providing electronic devices.
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Apart from business and education, healthcare is also having an increasing demand of Pico projectors. In healthcare, Pico projectors are used by doctors for the access of medical records, drug interaction data and for sharing other important information with patients without huddling around the small screen. For example the doctors can project the X-rays on the screen and can explain the diagnosed problem to the patients. Also sometimes post operative care of any patients can be explained on large displays with the help of Pico projectors. Therefore health care sector is also expected to generate high revenue for Pico projector market with a moderate CAGR.
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