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CRM Market in China Will Grow thanks to Increased Adoption Across On-Demand Software Segments

Reportstack has announced a new market research report on the CRM Market in China which is expected to post a CAGR of 16.54 percent from 2014-2019.

About the Report

The report highlights the sales automation sub-segment, which is the major contributor of revenue within the on-demand CRM software segment. Advantages of quick deployment and simplicity of configuration for sales administrators make it an attractive substitute for on-premise solutions.

“The sales automation sub-segment will remain one of the largest contributors to the on-demand CRM software segment during the forecast period, representing over 45 percent of on-demand software revenue in the CRM software market,”.

The report also emphasizes increased demand for marketing automation. Demand for marketing automation and customer service & support solutions is increasing, although the sales sub-segment of CRM applications is still a major revenue contributor.

Vendors that offer both on-site and SaaS solutions are changing their user base and revenue structure to include a larger share of SaaS in response to increased demand and more highly scrutinized budgets.

“Acceptance of SaaS within customer service and support applications is increasing because of the growing business of vendors like Salesforce.com and RightNow Technologies,” 

Key Information Covered in the Report:

Market segmentation, size and forecast through 2019

Market Growth Drivers:

Increased Adoption across On-demand CRM Software Sub-segments
For a full detailed list, view our report.

Market Challenges:

Fragmented Implementations of CRM System
For a full detailed list, view our report.

Market Trends:

Increased Demand for Marketing Automation
For a full detailed list, view our report.

Key Vendors:

Microsoft Corp.
Oracle Corp.
SAP AG

Other Prominent Vendors:

800App CRM
Amdocs
AsiaInfo-Linkage
Kingdee International Software

To access full report with TOC, please visit CRM Market in China 2015-2019