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How Your Sales Team Can Make Your B2B Website Sing: 3 Tips

SACRAMENTO, CA — (January 20, 2015) — Marketers may understand their customers, but the sales team has a unique relationship with prospects that too few marketing departments are leveraging. Wire Stone Chief Strategy Officer Jason Michaels shares with Chief Marketer magazine there are three unique features in sales teams’ relationships with customers that can make those teams effective allies in revamping a B2B website.