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400+ Volunteers from DigitasLBi to Revive South Bronx Park

NYC Office Closes July 9 for Annual Community Service Day

NEW YORK—July 07, 2014—On Wednesday, July 9, the New York office of DigitasLBi, a global marketing and technology company, will close its doors for Community Service Day, an annual, company-wide event where all employees work together to help restore and repair a city location. This year, the New York staff will help revive Crotona Park, the largest park in the South Bronx. Extensive use and limited resources have left areas of the park in dire need of revival.

“Community Service Day has been an integral part of the culture at DigitasLBi since its inception in the 1980s," said Joanne Zaiac, President, DigitasLBi New York.  "The New York office has worked with a variety of organizations over the years, and this summer we’re thrilled to help restore and renew Crotona Park, one of the most frequented parks in the Bronx. It’s a wonderful opportunity to come together as a community for a good cause.”

Every year each of the agency’s six North American offices holds Community Service Day to support a local organization. The New York office has held an event annually for over 20 years.

“This is the second year that DigitasLBi has partnered with Partnerships for Parks to restore one of our city's neighborhood parks, and they’ve demonstrated a true commitment to community service,” says Sabina Saragoussi, Director of Partnerships for Parks. “The work DigitasLBi volunteers did last year to restore vital park space in Red Hook, Brooklyn, was exceptional; the results were substantial and immediate. This restoration could not have happened as quickly or as thoroughly without the DigitasLBi's tremendous contribution, and we know the community will take full advantage of the improvements made at Crotona Park.”

DigitasLBi volunteers will be doing a variety of projects throughout Crotona Park, including:

·      Weeding, mulching and planting flowers

·      Painting murals, play equipment, fencing, lampposts, and trashcans

·      Facepainting and crafts for children


Media contact: Barbara.nonas@digitas.com

Office: 212-699-0234

Mobile: 347-574-6154 


About DigitasLBi

DigitasLBi is a global marketing and technology agency that transforms businesses for the digital age. We help companies of all shapes and sizes decide What’s Next… and then we take them there. Also a top ten global agency, DigitasLBi is comprised of 6,000 digital and technology experts across 40 offices in 25 countries worldwide. DigitasLBi is a member of Publicis Groupe [listed on the Euronext Paris Exchange – FR0000130577 – and part of the CAC 40 index] is the world’s third largest communications group. With approximately 60,000 professionals spanning 108 countries on five continents, Publicis Groupe offers local and international clients a complete range of communications services. Web site: www.publicisgroupe.com.