In 2013, North American Lecithin market was valued at $243,349.2 thousand. It is projected to reach $324,310.3 thousand by 2019, at a CAGR of 4.4% from 2014 to 2019. In North America, the mandatory labeling of the ingredients of food items has increased the demand for natural sources of ingredients. Moreover, due to busy schedule and changing lifestyle the demand for convenience and ready-to-cook is growing. Soy is the most preferred sources of lecithin & phospholids for commercial application, as it is the easiest source of application. In the North American lecithin market there are five major players, namely Cargill Incorporated (U.S.), Archer Daniel Midland (U.S.), Lasenor Emul Sl. (Spain), Ruchoi Soya Industries Limited (India).Cargill Incorporated is the major player with a share of 20.1% followed by Dupont with a share of 16.1%.
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Europe Lecithin Market:
Europe is the largest market for nutrition and health benefits due to the increasing awareness and adoption rising out of proven health benefits and constant shift of the general population towards healthier options. However, the growing demand for Non-GM Lecithin in developed nations has created an opportunity for Lecithin market. In 2013, Europe lecithin market was valued at $269,888.3 thousand, and is projected to reach $315,851.3 thousand, at a CAGR of 2.1 % from 2014 to 2019. Soy has led the European lecithin market, as it is the fastest-growing source of lecithin for food application with a CAGR of 4.4%. The European lecithin market is dominated by key players such as Cargill Incorporated (U.S.), DuPont (U.S.), Archer Daniels Midland Company (U.S.), Lasenor Emul Sl. (Spain), and Ruchi Soya Industries Limited (India). These five key companies together held 63.4% of the total market share, by value, in 2014. Cargill Incorporated (U.S.) is the major player with a share of 18.3%; followed by Archer Daniels Midland Company (U.S.), with a share of 19.1%.
Asia-Pacific Lecithin Market:
APAC is largest market for feed production; mainly in China due to easy availability of raw material and cheap cost of labor which ultimately helps to reduce the overall production costs. Furthermore, lecithin is used in various feeds for poultry, swine, cattle, equine, and so on. The demand for lecithin is increasing due to increasing trend and consumption for lecithin in feed application. Also, the awareness among consumers and their changing lifestyle in APAC has fueled the demand of Lecithin market. In APAC, Cargill Incorporated (U.S.) is the major player with a share of 16.4% followed by Ruchi Soya Industries which accounted for 14.3% of total Asia-Pacific market.
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