Denver, CO – July 10, 2014 – Digital Fusion announced a partnership with Return Path, the leader in email intelligence. Return Path controls the world’s broadest email data network and analyzes information from more than 2.5 billion mailboxes. This partnership brings together two leaders in the digital space to help clients get smarter about their email programs.
“We are thrilled about this new partnership,” said Joel Morrow, CEO of Digital Fusion. “Return Path’s email marketing tools help bring the world’s best technology to our clients, especially mid-market retailers, consumer package goods (CPG), financial services, travel and B2C brands.”
Digital Fusion is among the first digital marketing agencies to offer the Inbox Insight tool from Return Path. The tool enables brands to audit competitors’ email marketing programs. With Digital Fusion’s consulting services, clients are then able to modify their marketing strategies based on data from millions of subscribers.
“This competitive tool is a game changer for brands, and has enabled our clients to make decisions based on consumer data, not intuition,” explains Morrow.
About Digital Fusion: A leading digital marketing agency, Digital Fusion helps clients increase sales, save money and build competitive advantage. We fuse mobile, social media and digital marketing with traditional advertising tactics to optimize the customer journey with your brand. For more information, visit DigitalFusion.com or call 720.963.8000.