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Local companies, Dagger kayaks and Nantahala Outdoor Center, make lemonade-stand dreams a reality for Robbinsville youth paddler

GREENVILLE, S.C. (July 28, 2016) – Greenville-based kayak company, Dagger, and local outdoor recreation center, Nantahala Outdoor Center, made a dream come true today for 8-year-old, Abby Wehr, of Robbinsville, N.C. Dagger athlete, and renowned female whitewater kayaker, Adriene Levknecht, surprised Abby with a custom Dagger kayak at the Nantahala Outdoor Center (NOC), the premier destination for outdoor recreation in the Southeast. 

Abby, a young paddling enthusiast had her sights set on a new Dagger kayak. Her passion for the sport carried over to her business strategy: selling lemonade to fellow paddlers and her community.

“We were incredibly moved by Abby’s story and wanted to make her dreams come true,” said Ashley Galloway, marketing manager for Dagger kayaks. “Her hard work speaks volumes of her love for the sport that is so dear to our community.”

Dagger worked in partnership with the NOC to coordinate a surprise gifting to Abby. A custom, one-of-a-kind, magenta Axiom 6.9 kayak was developed and produced by Dagger designer Mark “Snowy” Robertson at the company’s Greenville, S.C. headquarters this month.

Levknecht presented the kayak along with Chris Hipgrave, general manager of the Paddlesport and Outdoor School, NOC. “This is way better than my old boat, I am so excited to paddle it tonight,” Abby said, after receiving her new Dagger kayak. 

Note: Images from the event available here.

About Dagger®:
Dagger doesn’t believe in going half-way, or giving “just enough.” In the world of paddling, Dagger is all in, and has been since 1988. From high-performance rec and touring kayaks built for the river to whitewater boats bound for class V creeking and all moving water in between, Dagger designs premier kayaks for the relentless pursuit of adventure.  Located and manufactured in Greenville, S.C., as part of the Confluence Outdoor family, Dagger invites you to share your passion for the water, join the Dagger Community and check out the kayaks at www.dagger.com  

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MEDIA CONTACT:
Lisa Mullen
Verde Brand Communications 
Confluence@verdepr.com
970-259-3555