Quality of End-User Experience (QoE), Why It Matters the Most

Nothing can be more frustrating than an unreliable and slow application when a person is in desperate need of it. When a person has tried everything in order to improve the quality of experience of their application, but nothing seems to be working. Perhaps it would be different if they were just surfing the internet for their own personal pleasure, but when it comes to their business it is a very different story. Regardless of what company a person works for, whether they are an employee or boss, it is essential to have the proper application end-user experience and more importantly a rapid solution and process to trouble-shooting application slowness issues.

The greater the technological support there is for the company, the greater the improvement to their brand reputation as well as employee productivity. India's biggest e-commerce retail had this issue when they launched the 'big billion day sale' and though it was originally successful, their inability to manage the end-user experience coasted them their brand reputation.

Quality of End-User experience is everything. If the user doesn't have a good experience and is constantly calling the helpdesk with questions, the only result will be a disgruntled user who will likely never do business with the company again. Some companies may draw the faulty conclusion that for a positive end-user experience, they only need to ensure things like network uptime, server health and application availability. This is a faulty assumption as multiple applications and infrastructure components are also coming together to influence the user's experience.

Application Performance Management Tools are only suitable to analyze the code of application running on the server but when it comes to the quality of end-user experience, there is very little visibility. The same is true for Network Performance Management Tools since they don't have any application level visibility. Depending on where employees or other users are, having faster access to applications over the network can be a problem. In case of application slowness, the time it takes to fix it through the helpdesk can be extremely slow since they need to wait for information from the network and application support team. Many times the help desk is completely clueless as to how to find the root cause of the problem.

With all these drawbacks, APPanalyz an Application Aware Infrastructure Performance Monitoring platform is committed to making a change and improving the situation. Their goal is to create a fast application friendly end-user experience for the user by offering more granular information and so making it easier for the IT teams to figure out how long it takes for the end-user request to travel from the end-user machine to the application server, how fast the application server is processing the request and how much time the network is taking to deliver the response from the application server to end-user. This whole process makes it so much easier for the helpdesk to discover the root cause for any problems a lot faster than would otherwise be possible.

All in all, APPanalyz offers greater visibility, clearer business co-relation and a much better user experience, which helps your company to enhance your employee productivity and brand reputation.

About APPanalyz
APPanalyz is an Application Delivery Centric Performance Analytics solution that integrates the vital entities of both application and network performance management tools.