(Wyoming) - 307 Beards, a Riverton-based beard care company, opened just last spring. Since then the company's founders and owners, Leah and Allen Maltbie have witnessed growth that was leaps and bounds above what they had expected. In response, they have upgraded their equipment and refined their processes to meet demand and continue to make the products themselves.
The couple began selling their beard products online and at local farmers' markets and events. Several retailers in Fremont County were soon carrying 307 Beards line, which are now available in Cheyenne, Sheridan, Thermopolis, Pinedale, Lander, and Riverton, along with locations in Nebraska and Arkansas. The full line is also available online at 307beards.com.
The company's lineup features two lines of balms and oils—Classic and Select. Both are available in all six of 307 Beards' signature scents as well as unscented. Leah and Allen also feature their “Limited Run” scents. These scents of the Limited Run balms and oils are unique and limited to one batch.
An exciting addition is their ability to blend custom scents for the customer. “We've had some unusual requests. One was 'new shoes', and another wanted cotton candy. We've had a lot of demand for gun powder, too,” Leah said. Allen adds, “It took a while to figure out how to mix scents for single cans without having to reset the whole process every time. Once we nailed that down we realized we could do just about anything anyone wanted. Sky's the limit.”
307 Beards has also partnered with several retailers to create custom products with custom labeling. They are also committed to using Wyoming suppliers. “Our label supplier is in Laramie. They do great work and the labels are waterproof, which is great for something usually kept in the bathroom or shower. We try to keep things Wyoming-based and keep our products as simple and natural as we can.”
The 307 Beards' lineup includes balms and oils, as well as beard washes, hand cut combs, beard brushes, and a selection of women's products. Allen adds, “We enjoy this a lot. It's pretty cool to get an email from a happy client or have someone come back on the second or third day of a trade show to tell us how much better their beard feels. Wives and girlfriends are happy about it, too.”
Understanding that it's difficult to choose scented items online, they offer sampler packs that allow a customer to try all their scents without spending a lot. In addition, various combo package deals are also available, along with gift packs that will make great gifts for Father's Day or birthdays.
A listing of current retailers can be found on their website, 307beards.com, as well as contact information for retail inquiries. They can also be contacted throughFacebook and are happy to answer any questions.