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SHOW-STOPPING ‘STACHES ENJOY SPECIALLY PRICED BEER AT SIN CITY BREWING CO. IN NOVEMBER

Click to Re-Tweet: Craft 4 yo ‘stache! @SinCityBeer discounts #beer based off mustache styles for #MovemBEER

Las Vegas – Lip toupees can have suds for days as Las Vegas’ own Sin City Brewing Company offers specially priced craft beer for patrons rocking a mustache during the month of November for a fundraiser dubbed, “MovemBEER.”

 In support of the popular men’s health awareness month, Sin City Brewing Co. will salute lip sweaters by discounting guests’ first pint of beer in accordance with the style and visible commitment of their ‘stache.

 The five styles of mustaches eligible for a discounted first pint include:

  • BARLEY Chaplin – 10% off
  • HOPprentice (basic ‘stache) – 20% off
  • HandleBEERS – 30% off
  • EinSTEIN – 40% off
  • Fu ManBREW – 50% off

To honor arguably the greatest mustache of all time, lipholstery legend Tom Selleck is invited to visit any Sin City location for free beer, because his mustache is frankly unquantifiable.

Mustached gentlemen will receive the VIP MovemBEER treatment between November 1, 2014 and November 30, 2014 at all three Sin City bars including Strip-front at Harmon Corner (Harmon Ave. and Las Vegas Blvd.), within Miracle Mile Shops and in The Grand Canal Shoppes at The Venetian.

 For Sin City’s female craft beer fans, facial hair is not required to participate. Any patron who tweets a photo with their best “finger ‘stache” tagging @SinCityBeer and #MovemBEER can receive the HOPprentice discount upon showing their tweet to the bartender.

 The MovemBEER promotion is applicable to all styles of craft beer at Sin City’s three locations. This includes the local brewery’s five signature styles – Amber, IPA, Light, Weiss, Stout – as well as the rotating seasonal brew, which is currently a malty Steam Beer.

 Sin City will donate a portion of the proceeds from all MovemBEER-related sales to The Movember Foundation at the end of the month.

 *MovemBEER discounts are at the discretion of the bartender and only applicable to the guest’s first pint of beer purchased. This offer cannot be combined with any other discount. 

 About Sin City Brew Company
Sin City Brewing Co. is a Las Vegas-based craft brewery launched by beer expert Richard Johnson in 2003. Produced to satisfy both the savvy beer drinker and those with a preference for a traditional domestic-style brew, Sin City beers accentuate the indulgent nature of Las Vegas. The beers are brewed in small batches (100 kegs at a time) using premium raw materials and traditional methods that differentiates Sin City beers from the big guys. Sin City beers are brewed and distributed exclusively in Las Vegas. Sin City Brewing Co. also features a popular retail line that is available through its online store and at its branded bars in Miracle Mile Shops, The Grand Canal Shoppes at The Venetian and Harmon Corner. For more information, visit www.sincitybeer.com.

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MEDIA CONTACTS
Robert Flicker / Rachel Feinberg
Kirvin Doak Communications
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