Zutano Wins Coveted ‘Cribsie’ Sweetest Layette Fashion Award

New York, March 4, 2015 -­ Top parenting web site has announced the winners of the 2015 Cribsie Awards.  Zutano dominated the votes and has won a Cribsie in the Fashion category of ‘Sweetest Layette’ and also has been given an Academy Star in the ‘New Arrival’ program that recognizes the most innovative new products.  Zutano is proud to post the Cribsie ‘winners badge’ and ‘academy star’ on  The Cribsie Awards, hosted by StrollerTraffic and The Baby Guy and presented by Babyganics, recognize the best products, brands, services, and websites for babies and tots as decided by their customers, fans, supporters and loyalists. With more than 204,000 ballots cast, the Cribsies are indeed THE definitive hot list for new moms.

 About the Cribsie Awards:

 -        With a reach in the tens of millions, the annual Cribsie Awards are the biggest social media event in the baby industry.

 -        A four-week online Nomination Period (November 14th – December 12th 2014) invited the public to nominate their favorite products and brands in the following categories: NURSERY, MEALTIME, GEAR, PLAY, and FASHION.

 -        Nearly 300 finalists were selected by the editors of StrollerTraffic and The Baby Guy, in collaboration with baby industry experts; some consideration was given to popularity (number of nominations.)

 -        A three-week online Voting Period (January 9th – 30th 2015) followed, wherein votes were limited to one vote per user, per award. The finalists with the most votes were elected as winners.

The Sweetest Layette:

Zutano’s boys and girls clothing for preemies, newborns, infants, and toddlers is crafted from only the softest cottons, creating a line known for its superior quality in a rainbow of colors and prints that parents and kids adore.  The clothing in our ‘Sweetest Layette’ category include the most essential pieces for baby that are amazingly soft.  This simple and fun collection gives mom and dad options with prints, patterns, and textures in both brights and neutrals that are easy to mix and match to create outfits with anything in baby's closet.  Zutano’s comfort, fit, and function ensures a cozy baby. From our bestselling sun hats to slip-on booties that actually stay on baby's feet—every detail from head to toe is of utmost importance and painstakingly considered.

The Academy Star:

Zutano’s Cozie Cuff Pants are worthy of this honor for innovation in design and utility. They reflect thoughtful design, high-quality and super-cute style. Featuring a tall Interlock cotton waistband and cuffs, they keep baby extra warm when temps cool down. The waistband can be worn high to layer under shirts for added warmth or folded over. The ‘grow with me’ cuffs on both the waist and ankles can be folded up or turned down to accommodate baby’s growth.  The pant cuffs can also be tucked into boots so that baby's ankles are kept protected. A versatile pair of pants, they leave plenty of room for a diaper while providing comfort and freedom of movement.   


About Zutano: 

Zutano is a category leader for design innovation and is a solid example of a sustainable global business based in the hills of Cabot, Vermont. Zutano was founded by Uli and Michael Belenky in 1989. Zutano has flourished with the combination of exceptional product design, the highest quality interlock cotton fabrics and natural fiber blends. The Zutano brand includes children’s clothing, toys, bedding and a full line of nursery décor, furniture and accessories. Zutano is now available at more than 1,500 gift and specialty boutiques and retailers worldwide as well as on the web at select e-tailers and the Zutano e-boutique. New York’s famed FAO Schwarz houses a 500-sq ft. Zutano boutique which carries the entire line of sweet and sophisticated designs. 

About StrollerTraffic:

Launched in 2009 by a former New York magazine editor, StrollerTraffic has evolved to become the most trusted resource and powerful influencer for urban moms raising babies and toddlers in cities across America. StrollerTraffic currently publishes a weekly “Every City” (national) newsletter, plus six local editions (NYC, LA, Dallas, Boston, Chicago, the Hamptons). Visit the web site at

For More Information: For more detailed product information, please contact Ann Pechaver: or call 802-578-7512.  Visit the Zutano web site at

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