US DTT Market Trends, Challenges and Growth Drivers Analysis to 2019

DTT Market in the US – Industry Analysis 2015-2019 is a new research report added by under the Information Technology category. The report only lists the key vendors in the market; it does not present the market share of all the vendors.

DTT is an advanced and upgraded version of analog TV. DTT offers land-based broadcasting services using radio signals for transmission, eliminating the need for satellites. These signals can be received using antennas and tuners. DTT offers various benefits over analog TV and is the largest free-to-air TV platform.

The analysts forecast DTT market in the US to grow at a CAGR of 6.21% over the period 2014-2019.

Covered in this report

This report covers the present scenario and growth prospects of the digital terrestrial transmission (DTT) market in the US for 2015-2019. To calculate the market size, the report considers revenue generated from subscriptions of DTT and revenue from advertising.

The market is highly fragmented with the presence of large number of small and large vendors. The report only lists the key vendors in the market; it does not present the market share of all the vendors. In addition, the report discusses the major drivers influencing the growth of the market, outlines the challenges faced by vendors and the market at large, and the key trends emerging in the market.

The report, DTT Market in the US 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the landscape of the DTT market in the US and its growth prospects in the coming years. The report includes a discussion on the key vendors operating in this market.

Key vendors

  • CBS
  • Fox Broadcasting
  • NBCUniversal
  • Time Warner Cable
  • Viacom

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Other prominent vendors

  • American Broadcasting
  • Azteca
  • PBS
  • Telemundo
  • CW
  • Walt Disney

Market driver

  • Increased bundling of services

Market challenge

  • Intense competition

Market trend

  • Evolution of pick-and-pay services

Key questions answered in this report

  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

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