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FREEDRIDE MOUNTAIN BIKER, MIKE HOPKINS, JOINS DIAMONDBACK BICYCLES

Hopkins joins Eric Porter, Carson Storch and Simon Lawton, to round out Diamondback’s athlete roster for the 2015 season.

KENT, Wash. – February 12, 2015, – Diamondback Bicycles signs Mike Hopkins, a veteran to the freeride and big mountain skiing community, to its athlete team. Riding his Mission Pro 27.5 and DB8, Hopkins, will represent Diamondback, as he travels the world sharing his passion of riding via his smooth style and lighthearted nature, in film and photography projects.


Hopkins’ intro video and first ride on a Diamondback

“We are so happy to welcome Mike to the brand,” said Steve Westover, Marketing Director at Diamondback Bicycles. “We were looking for a great athlete that exemplify what mountain biking is and, with Mike’s amazing riding style and his fun and easy going personality, we immediately knew he was a perfect fit.”

 Mike Hopkins is a professional mountain biker and big mountain skier from Rossland B.C. Canada, where he began both skiing and mountain biking at an early age. His passion for riding and strong work ethic landed him roles in popular bike movies such as Life Cycles and From the Inside Out. In addition to his film and photography projects, Hopkins also is a regular at the Red Bull Rampage, the sport’s paramount freeride event held in Virgin Utah. Hopkins’s other sponsors include: Smith Optics, IXS, Shimano, SR Suntour, Gravity Components, Easton Wheels, Dissent Labs, Camelbak, Juicy Studios, Revolution Cycles, 5.10 and Uncle Tim’s Maple Syrup.

 Hopkins will join Eric Porter, Carson Storch and Simon Lawton to complete the 2015 roster. Diamondback will also be launching a Mountain Bike specific Facebook page, dedicated to its mountain athletes and supporting the sprit of getting out on the trail and riding your bike.

 Like Diamondback’s Mountain Facebook Page – https://www.facebook.com/DiamondbackMtb

 For more information on Diamondback Bicycles - www.diamondback.com

 For more on the Diamondback Mission Pro 27.5 - http://www.diamondback.com/bikes-mountain-full-suspension-all-mountain-full-suspension-27-5-mission-pro

 For more on the Diamondback DB8 - http://www.diamondback.com/bikes-mountain-full-suspension-downhill-full-suspension-27-5-db-8

 For more information on Mike Hopkins - http://mike-hopkins.com

 Follow Mike on Instagram - @mikejhopkins

 

About Diamondback

Born in Camarillo, Calif., in 1978 and today based in Kent, Wash., Diamondback designs and builds performance bicycles for every rider at every level. From its roots in the BMX world to new innovations in road, hybrid and full-suspension mountain technologies, Diamondback continues a legacy of building the finest bikes for today’s most aggressive riders. It takes generations to build a legacy of quality. We are performance driven, to perform at every level. Diamondback is for fun, for health—for life. For more about Diamondback Bicycles, visit www.diamondback.com.