D+B Awarded New Contract in Healthcare

Phoenix, AZ (3/6/2015) – D+B (Davidson & Belluso), a full-service advertising agency and digital firm, announced today that it has been selected by Health Choice Preferred (HCP) to create a look & feel for their new brand, as well as design their full website. The website will consist of a Phase 1 and 2, with a provider portal added in Phase 2 of the project. HCP also awarded D+B a mix of branding pieces including a graphic standards manual, business system, promotional packet, and marketing templates for sell sheets, PowerPoint decks, e-blast and a one-off brochure, as they continue to introduce their Accountable Care Organization (ACO) model state by state across the U.S.

“We are excited to be on board with Health Choice Preferred. IASIS Healthcare has a strong presence within the healthcare industry, and we look forward to helping them build this new brand,” said Rob Davidson, owner at D+B.

Health Choice, a division of IASIS Healthcare, is a provider-owned, managed care organization and insurer delivering robust healthcare services with innovative medical management programs to its members through its health plans, integrated delivery systems and managed care solutions. Currently, Health Choice’s network includes more than 30,000 high-quality physicians and providers rendering healthcare services to more than 329,000 members in Arizona, Utah and Florida.

About D+B 

D+B is a full-service advertising agency founded in Phoenix, Arizona, in 2001 by Rob Davidson and Michela Belluso. With clients ranging from the private to the public and nonprofit sectors, D+B specializes in economic development, homebuilding, tourism, healthcare, and education industries. Combined client experience includes the Phoenix Biomedical Campus, Tempe Tourism Office, Phoenix Sky Harbor International Airport, the City of Phoenix Community & Economic Development Department, Tutor Perini Building Corp., McMillan International Group, Targas, Rainier and the Walsh Group.  For more information, visit