Matthew Shaffer Releases, “So You Want to Be a Dancer:The tell-all, inspirational book launched at #1 on in the Performing Arts Industry category. 


March 10, 2015 - New York - In “So You Want To Be A Dancer” (Taylor Trade Publishing, 978-1-6306-0267), Shaffer discusses everything from how to break into the dance industry to practical advice on a career as an entertainer. He shares his experience with and advice on how to audition, how to book a job, and even how to deal with movie stars on a film set. "So You Want To Be A Dancer" is a must-read for any creative entrepreneur and/or aspiring artist pursuing a career in today’s social media-savvy society, or anyone who savors the heartfelt journey of an artist.

In conjunction with the anticipated book launch, Shaffer will host the first-ever “Day of Dance” at Broadway Dance Center (BDC) in New York City on March 29, 2015. The event will be part of BDC’s “Industry Insider” series, which puts dancers in direct contact with industry professionals and cutting-edge concepts. The event will include a mock audition led by Shaffer for a panel of dance professionals including choreographers, teachers, agents and working dancers. Participating dancers will receive personal feedback from Shaffer and the panel, and a general discussion. Immediately following the series, the public is invited to join the dancers to hear excerpts from the book read by the author, participate in a Q & A session, and attend the book signing. A copy of “So You Want To Be A Dancer” will be included in the $45 (plus taxes and fees) course price, and will also be available for purchase on-site.

“BDC is the perfect venue for my book launch. It’s the global dance epicenter, my ‘home away from home’ in New York City,” expressed Shaffer. “Broadway Dance Center is where I began collaborating with other artists, building bonds, cultivating connections and developing the lifelong friendships that have helped me succeed in New York City and beyond.”

"Matthew Shaffer has written the kind of book I wish I would have had available to me as a young dancer. This is a great guide for young dancers and parents alike to understand the many different aspects of this crazy world we call show business. If you are a dancer wanting to know more, I recommend you read this book!" -Mandy Moore, two-time Emmy Award nominated choreographer (So You Think You Can Dance)

“If you’re planning a career in the industry as a dancer, do yourself a favor and read Matthew's book. His stories shed light into a world that is often difficult to navigate. It is full of insight and will inform you in invaluable ways.” -Kenny Ortega, three-time Emmy Award–winning director (High School Musical, Dirty Dancing)




Matthew Shaffer has performed in, choreographed, directed or produced more than 40 projects between theatre, film and television. In 2010, he co-founded A Group Production, LLC where he serves as executive producer. He also teaches master classes at leading performing arts conservatories and conventions across the country and throughout Europe. In March of 2015, he released the book, “So You Want To Be A Dancer: Practical Advice and True Stories from a Working Professional.” To learn more about Matthew Shaffer, his book and his projects, visit, Facebook, Instagram or Twitter.  


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