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KEEN Inc. Announces Presenting Sponsorship of International Ocean Film Tour

Legendary winter sports film company Warren Miller Entertainment and Moving Adventures Medien partner for United States tour stops for the third volume of the ocean-themed film fest.

PORTLAND, Ore. (March 15, 2016) – A natural extension of their DNA, core values, and brand ethos, KEEN, maker of original hybrid footwear, announces its presenting sponsor partnership of the International Ocean Film Tour (IOFT). In its third year, the film tour is inspired by the German-based media company Moving Adventures. Legendary film company Warren Miller Entertainment is the North American distributor for the KEEN International Ocean Film Tour, which will kickoff its premiere on April 22 in Portland, Oregon, with a collection of seven short films about the sea.

“Water and adventure are two elements that when fused, create a relationship that’s nothing less than magical. They’re elements that have been highly influential for KEEN from the moment the brand was founded in 2003,” said Nol Gerritse, KEEN Marketing Director. “We’re excited and honored to bring the energy of some of the most inspiring, engaging adventures to people around the US in partnership with Warren Miller Entertainment and Moving Adventures.”


Massive, powerful waves off the Tasmanian coast, the inherent beauty of Mexico, and a world-record set by crossing the most dangerous ocean passage, the KEEN International Ocean Film Tour sets sail for its third voyage to bring the best and most stunning ocean and watersport adventures to the big screen – this time making its way to North American soil. Premiering in April in KEEN’s hometown of Portland at Revolution Hall, the tour will hit more than 20 cities before wrapping up in Boulder, Colorado, four weeks later.

“Create, Play, Care – KEEN’s slogan perfectly fits the International Ocean Film Tour and showing people what’s out there, inspiring them to follow their dreams, and care about what they love,” said Paul Rothenburg of Moving Adventures Medien. “This common way of looking at things makes the partnership between KEEN and the film tour a perfect match and we’re proud to have them as the official presenting partner.”

The line-up of film’s include: The Other Shore – The Diana Nyad Story, Sonic Sea – Deafening Pollution, My Own Private Monster – Windsurfing Off the Tasmanian Coast, The Edge – A Shark-lover’s Guide to the Sea, Hola Sunshine, Born To – Freediving With Sharks, and John John Florence’s View From A Blue Moon.

Ocean lovers and watersports enthusiasts are encouraged to check out this event which includes 120 minutes packed with the most inspiring stories from the sea and the best watersports action of the year.

A full tour schedule and ticketing information is available at the official KEEN International Ocean Film Tour website, HERE.

“The KEEN International Ocean Film Tour is an opportunity for the Warren Miller Entertainment brand to return to watersports, which used to be incorporated with Warren Miller films regularly,” said Andy Hawk, WME’s Managing Director. “We pride ourselves in distributing inspirational, world-class cinematography and the IOFT offers nothing short of that.”

For information regarding U.S. theatrical shows or licensing opportunities for the KEEN International Ocean Film Tour, please contact: John Shafer, JShafer@aimmedia.com.

About KEEN
Inspired by a love of the outdoors, KEEN, Inc., a manufacturer of hybrid outdoor and casual products, including footwear, clothing, and accessories, is dedicated to creating quality products that support the lifestyles and outdoor adventures of active people around the world. KEEN products can be found online and through more than 5,000 retail locations in more than 60 countries, as well as in KEEN Garage retail stores in the U.S., Europe, and Asia. The company’s operations and culture reflect a stand-out commitment to building a strong community and a healthier planet so that all can create, play, and care. Learn more at http://www.keenfootwear.com.

About Moving Adventures
Moving Adventures Medien is an event and communications agency based in Munich (Germany). MAM combines advertising, community marketing and web-TV in order to achieve cross-media communication solutions. MAM focusses on the fascinating worlds of sports, nature and adventure sport. With numerous film roadshows & speaker series, MAM has put a strong focus on the growing market of event & community marketing within the outdoor sports industry. Event brands like the European Outdoor Filmtour, International Ocean Film Tour, Warren Miller Entertainment’s Winter film Tour or the Banff Mountain Film Festival World Tour welcome more than 300.000 visitors in more than 600 shows all over Europe each year.

About Warren Miller Entertainment
Warren Miller Entertainment has been a pioneer in action sports cinematography since 1949. It is a multichannel media and distribution company and is currently in production for its 67th feature film. Warren Miller Entertainment is a division of Active Interest Media and is based in Boulder, Colorado.

About Active Interest Media
One of the world’s largest enthusiast media companies, Active Interest Media (activeinterestmedia.com) publishes leading consumer magazines such as Yoga Journal, Backpacker, SKI, Skiing, Vegetarian Times, Sail, American Cowboy, Old House Journal and more. The company’s five divisions—the Equine Network, Home Group, Healthy Living Group, Marine Group and Outdoor Group—reach more than 40 million people in 85 countries. AIM also operates websites, B2B businesses, a state-of-the-art video unit and Warren Miller Entertainment, the most successful outdoor-film production company in history. AIM was formed by Wind Point Partners, a private equity investment firm with offices in Chicago, Illinois, and Southfield, Michigan, in partnership with executive chairman Efrem “Skip” Zimbalist III, in October 2003.

Media Contacts
Keith Cozzens, Verde Brand Communications, keith@verdepr.com
Jessi Hackett, Warren Miller Entertainment, JHackett@aimmedia.com