CHICAGO, March 25, 2014 – DigitasLBi, a global marketing and technology company, announced today the hire of Morgan Carroll as EVP/Executive Creative Officer for the Chicago and San Francisco offices. Carroll, an industry celebrated talent with nearly 20 years of deep creative experience, will lead the creative capability for DigitasLBi Chicago and San Francisco beginning April 21. He will be based in Chicago, reporting into Doug Ryan, DigitasLBi President, Chicago/San Francisco.
Morgan arrives from Deutsch NYC where he served as Executive Vice President/Group Creative Director. During his time there, he directed campaigns for the agency’s most celebrated clients, including DIRECTV, Microsoft, Unilever, Kodak, and IKEA. Most recently, he helped create one of the most talked about commercials in the 2013 Super Bowl—Go Daddy’s “Perfect Match”.
Prior to Deutsch, Morgan was a founding member of Saatchi & Saatchi’s digital agency, Darwin Digital. Carroll went on to oversee Saatchi & Saatchi’s first Interactive Creative Department in New York. His clients included General Mills and Procter & Gamble brands.
Carroll has been honored by the ANDYs, ADDYs, Effies, One Show, Cannes Lions, and Cannes Cyber Lions. His work has been featured in Communications Arts, Creativity, and Lürzer’s Archive. Last year, he was profiled in ADC's Behind The Cube series for his work on DIRECTV's "Football Cops" and Go Daddy's "Perfect Match".
Morgan's career began in 1974 when he was cast as "Crying Baby" in a commercial for Ivory Snow.
Morgan is a magna cum laude graduate of the S.I. Newhouse School for Public Communications at Syracuse University. He will be relocating from New York City to Chicago with his wife and two sons.
DigitaslBi is a global marketing and technology agency that transforms businesses for the digital age. We help companies of all shapes and sizes decide What’s Next… and then we take them there. Also a top ten global agency, DigitasLBi is comprised of 6,000 digital and technology experts across 40 offices in 25 countries worldwide.
DigitasLBi is a member of Publicis Groupe [listed on the Euronext Paris Exchange – FR0000130577 – and part of the CAC 40 index] is the world’s third largest communications group. With approximately 60,000 professionals spanning 108 countries on five continents, Publicis Groupe offers local and international clients a complete range of communications services. Web site: www.publicisgroupe.com.