The report “India Professional Hair Care Market by Categories (Coloring, Perming & Straightening, Shampoo & Conditioning & Styling); Sales Channel (Back Bar and Take Home) & by Company - Forecast (2015 - 2020)″, defines and segments the India Professional Hair Care Market with an analysis and forecast of the market size.
Browse Market Data Tables, Figures spread through 55 pages and in-depth TOC on “India Professional Hair Care Market by Categories (Coloring, Perming & Straightening, Shampoo & Conditioning & Styling); Sales Channel (Back Bar and Take Home) & by Company - Forecast (2015 - 2020)”.
Professional hair care products study scope covers products used for back bar services and retail sales as well. Back-bar products are used for services in the salon while retail sales include over-the-Counter or take-home products and sales made through retail formats such as specialty stores, pharmacy stores, online stores and others. The professional hair care product market has been segmented based on the product categories such as coloring, perming & straightening, shampoo & conditioners and styling. Professional hair care product market in India is estimated to reach $318.74million by 2020.
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Hair care market holds a significant share in overall cosmetics market in India and is estimated to grow at a rapid rate in the coming years mainly driven by the rising consumer spend and increasing penetration of organized salons. Along with these favorable factors, India is featured with considerable share of young population. Population in the age group of 15-35 has accounted for 37.8% of the overall population in 2014. The professional hair care products market has been facing a stiff competition from mass consumer brands especially in hair coloring category. The prevalence of herbal powder hair dyes and henna products of major brands has been restraining the growth of professional hair coloring products.
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Shampoo and conditioning is the largest category in the Indian professional hair care market primarily due to high demand for hair fall treatment products. The growth of this segment is further propelled by growing awareness on color protection and anti-frizz products. Hair coloring category held second position in the market with major consumers being the 20-35 age groups.
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Professional hair care market in India is highly concentrated primarily due to high penetration of international brands. L’Oreal Group dominates the market with a share of more than half of the overall market in 2014.Inoa, an ammonia free hair coloring product from L’Oreal has gained prominence in organized salon chains as consumers preferring chemical free products. L’Oreal has also been successful in tapping the potential of neighbourhood salons by launching affordable range of professional hair care products under its brand named Matrix. Other brands with notable shares in the market include: Wella, Schwarzkopf, Streax and John Paul Mitchell.
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