CHEYENNE, Wyoming - The Wyoming Office of Tourism announced today a co-marketing partnership with Sinclair Oil Corporation to reach Wyoming's millions of annual visitors with planning tools and collectible stickers this summer. The partnership celebrates the centennials of both Wyoming's iconic National Park Service sites and Sinclair while also paying homage to the Sinclair Dinosaur and the state's numerous paleontology sites.
To highlight those experiences this summer, visitors have the opportunity to collect four unique stickers available starting today at Wyoming Welcome Centers throughout the state. The four stickers feature Yellowstone National Park, Grand Teton National Park, Devils Tower National Monument and Wyoming's paleontology history. Visitors can then redeem the back of any of the four stickers for a free coloring book and crayons at select Sinclair service stations throughout Wyoming.
These stickers have been added this year to the state's widely successful "Great American Road Trip" sticker campaign, which encourages visitors to explore Wyoming and to collect stickers unique to various destinations and attractions.In addition, the partnership includes a custom map that highlights 18 of Wyoming's paleontology related attractions and 24 Sinclair service stations. Visitors can use the maps to plan road trip routes throughout the state and stop by dinosaur-related museums, dig sites and trails along the way. Maps will be available at Wyoming visitor centers and Sinclair service stations.
"We are thrilled to honor two timeless brands in the National Park Service and Sinclair Oil while also benefiting our visitors with keepsakes to commemorate their trip to Wyoming in this celebratory year," said Diane Shober, Executive Director of the Wyoming Office of Tourism. "It is our hope that visitors use this opportunity to further immerse themselves into the beautiful scenery and paleontological history that help shape an authentic Wyoming experience."
"As a local company, we recognize the important role the tourism industry and visitors play in Wyoming. Our partnership with Wyoming Office of Tourism is an outstanding way for us to mark Sinclair's centennial anniversary and that of the National Park Service," said Jack Barger, vice president of Marketing and Supply of Sinclair Oil Corporation. "Sinclair stations are a welcoming stop for visitors as they travel around the state, and we're proud of the role we play in the visitor's experience."
Wyoming has a long history with the National Park Service, as it is home to Yellowstone National Park, which was established in 1872 as the world's first national park, as well as Grand Teton National Park and Devils Tower National Monument, the first national monument. Wyoming is the home to 36 NPS assets including parks, landmarks, monuments, trails and historic sites.
Please visit TravelWyoming.com/map for more information on participating Sinclair stations and sticker distribution locations.
About the state of Wyoming
The State of Wyoming, also known as the Equality State, was admitted to the union on July 10, 1890 as the 44th U.S. state. Wyoming is the 9th largest state in terms of area yet has just over 500,000 residents, contributing to its ranking as the nation's 4th most livable state. The state is home to the country's first national park - Yellowstone - and the first national monument - Devils Tower. These sites, Grand Teton National Park and countless other glorious statewide attractions - supported by heartfelt cowboy hospitality - serve as host to millions of visitors every year. For more information visit: TravelWyoming.com, facebook.com/visitwyoming, twitter.com/wyomingtourism or instagram.com/visitwyoming.
About Sinclair Oil Corporation
Sinclair is a privately held Wyoming company with executive offices in Salt Lake City, Utah. Sinclair owns and operates two refineries in Wyoming along with a network of both crude oil and finished product pipelines and terminals in the Rocky Mountain and midcontinent regions. The company markets fuel in 25 states, supplying high-quality fuels to more than 1,300 branded stations, featuring DINOCARE TOP TIER™ Gasoline. Sinclair Oil and Gas Company manages its exploration and production portfolios by participating in major oil and gas development projects in the U.S. Other affiliates include The Grand America Hotel in Salt Lake City, the Little American Hotel chain, The Westgate Hotel in San Diego, Sun Valley Resort in Idaho, and Snowbasin Resort in Utah. For more information, visit www.sinclairoil.com and follow the brand on Facebook, Twitter and Instagram.