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USA Sevens Rugby and HSBC Announce Landmark Title Sponsorship of the USA Sevens Adopt-A-Country Program

LAS VEGAS – USA Sevens Rugby announces HSBC as the first-ever title sponsor of the USA Sevens Adopt-A-Country Program in partnership with the Clark County School District (CCSD). The program, which pairs 16 CCSD elementary and middle schools with a team participating in the 2016 USA Sevens International Rugby Tournament, March 4 – 6, at Sam Boyd Stadium, has garnered attention with HSBC for its international education and ambassadorship while incorporating hands-on lessons and values designed around the school’s “adopted” country.

“HSBC has already shown an investment in the growth of rugby through their current sponsorship of the HSBC World Rugby Sevens Series, and we’re thrilled they wanted to get more involved in the Las Vegas community,” said Rob Cornelius, United World Sports vice president of business development and Adopt-A-Country coordinator. “HSBC understands the power of rugby and the values it teaches to our young students, making the Adopt-A-Country Program the perfect platform to get involved.”

In addition to the sponsorship of the HSBC World Rugby Sevens Series, HSBC continues to foster the historic legacy of rugby through partnerships that invest in growth of the sport globally through the development of youth and grassroots programs. Over the last year, more than 32,000 children from around the world have participated in HSBC’s grassroots events, and that number continues to grow each day. 

This year, HSBC will host the remaining youth rugby Tournament of Nations Championship event and rugby clinic, set to take place on at Charlie Frias Park on Saturday, Feb. 20, where teachers and students from participating CCSD schools join experienced instructors on the rugby field to learn how to play the sport and compete in a youth tournament. The HSBC Adopt-A-Country Program sponsorship will continue through the 2016 – 2017 school year.

For more information about the HSBC sponsored USA Sevens Adopt-A-Country Program, visit the USA Sevens website.

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About HBSC

HSBC provides a comprehensive range of financial services to around 58 million customers through four global businesses; Global Retail Banking and Wealth Management, Global Commercial Banking, Global Banking and Markets and Global Private Banking.

About HSBC Group

HSBC Holdings plc, the parent company of the HSBC Group, is headquartered in London. The Group serves customers worldwide from around 6,100 offices in 72 countries and territories in Europe, Asia, North and Latin America, and the Middle East and North Africa. With assets of $2,549bn at 30 September 2015, HSBC is one of the world’s largest banking and financial services organisations.

About HSBC USA Sevens Adopt-A-Country Program:

The HSBC sponsored USA Sevens Adopt-A-County and Clark County School District (CCSD) partnership brings the world to Las Vegas students through international education and hands-on ambassadorship inspired by rugby and its culture. Each participating Clark County school "adopts" the country of a team competing in the USA Sevens International Rugby Tournament. Students explore and research international cultures, traditions, history, customs, languages, fine arts and geography in the classroom while learning touch rugby in physical education classes and on the playground. The curriculum culminates when the “adopted" team visits the school for a welcome assembly and pep rally. On the Saturday of the tournament, students take a field trip to Sam Boyd Stadium to cheer on the USA Eagles and their “adopted" team at the USA Sevens International Rugby Tournament. Since the program began in 2010, over 35,000 CCSD students have participated in the program with 8,000-10,000 participating in the 2015 – 2016 school year.

About USA Sevens Rugby:

The annual USA Sevens International Rugby Tournament is the premier rugby event in North America as well as the fifth event out of ten in the HSBC Sevens World Series. Fans in attendance will see 16 international rugby sevens teams play 45 matches during a three-day competition in an attempt to gain points in the Sevens World Series standings. Fans can stay updated on all the latest USA Sevens Rugby news, events and details by following on Facebook (USA Sevens Rugby Tournament And Festival), Twitter (@USASevensRugby), Vine (@USASevensRugby) and Instagram (@USASevensRugby).

Played on the same size field as traditional 15-player rugby, rugby sevens is played with just seven players per team.  Matches have seven-minute halves with two-minute intervals for pool and knock-out matches. The fast pace and short duration of matches makes every moment of the action thrilling for spectators.

FOR MORE INFORMATION:
Jaclyn Dadas / Lea Komitzky, Kirvin Doak Communications
UsaSevensRugby@KirvinDoak.com   

702.737.3100