Smartphones Market in Emerging Asia–Pacific Forecasts to 2020 publicized latest study on ‘The Smartphones in emerging Asia–Pacific: trends and forecasts 2015–2020’ Intelligence Study to the IT & Telecommunication Business Research Group of its databank."Smartphone unit sales in emerging Asia–Pacific will exceed 1 billion in 2020, thanks to the many regional vendors that are bringing to market affordable yet feature-rich devices."

Complete report on ‘The Smartphones in emerging Asia–Pacific: trends and forecasts 2015–2020’ spread across 30 pages is now available @

First-time buyers will be a steady source of demand for smartphones in the region, but the prevalence of prepaid connections makes device financing difficult for operators. Price declines led by regional vendors, as well as operator efforts to expand mobile coverage and improve device bundles, will play a key role in generating sales growth.

This report and accompanying data annex provide:

  • regional forecasts for, and trends that affect, smartphone sales and penetration
  • country-level forecasts and trend analysis for China, India, Indonesia and Malaysia
  • operator and vendor approaches in the region, and in the aforementioned list of countries.

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Geographical coverage


  • Emerging Asia–Pacific

Detailed country commentary

  • China
  • India
  • Indonesia
  • Malaysia

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