ASPEN, Colo. (June 1, 2015) – ZG Collective, LLC, a newly formed business focused on North American distribution of premier outdoor, snowsports, cycling, and active lifestyle brands, announces today its partnership with Melon® Helmets. Based in Germany, Melon® Helmets engineers and manufactures lightweight, protective head fashion with cooling ventilation technology for the active, style-conscious cyclist.
“We are eager to introduce Melon® Helmets to the North American market segment where we believe the brand will be well-positioned within the urban, mountain bike and lifestyle cycling communities,” says COO, Josh Fonner. “Melon Helmets takes innovative, functional and ergonomic design and adapts it for the modern cyclist at a compelling price point unlike any helmet manufacturer within the market.”
Renowned for their safety and stylish design, Melon® Urban Active Helmets hold several international accolades, including the 2013 Eurobike IF Award, the 2014 Swiss EMPA Test and the 2014 Red Dot Award for product design in a pool of over 4,500 applicants. With seven technical components in each helmet, the Melon® Urban Active Collection fuses lightweight design and cooling technology with protection and comfort in 23 vibrant, colorful designs.
Melon® Helmets will be distributed under the ZG Collective name led by COO, Josh Fonner. ZG Collective will continue to roll out several global brands in the outdoor, snowsports, cycling and active lifestyle industries in summer 2015.
About ZG Collective, LLC
ZG Collective, LLC is a group of talented entrepreneurs that are passionate about building brands they believe in. Located in the hub of the outdoor industry in Aspen, Colorado, ZG Collective houses several brands within the outdoor, snowsports, cycling and consumer product industries that align with the interests and passions of its founders. ZG Collective’s team of in-house experts support and grow their brands with ERP/CRM, marketing, PR, web design, and direct to consumer sales/marketing services. For additional information, please visit the Company’s website at www.zgcollective.com.
About Melon® Helmets
Founded by brothers David and Michal Cervenka in Essen, Germany, Melon® Helmets offer the highest quality in head protection for urbanites in the bicycle, e-mobility, roller sports, lifestyle and sports categories. Their signature Melon® Urban Active Helmet combines style, comfort and safety of the highest technical level, earning several international awards, including the Eurobike 2013 and the Red Dot 2014. Melon® believes in connecting with the community and expressing the artistic creativity of locals with their helmet designs and cycling accessories in local artist competitions and art galleries. For more information, please visit: www.melon-helmets.com.