MEDIA CONTACT: SHERRY BUTLER
Sherry L. Butler Communications
EVENT AT MUSICAL INSTRUMENT MUSEUM BENEFITS BARROW AT PHOENIX CHILDREN’S HOSPITAL BRAIN CANCER RESEARCH
January 20, 2015 (Scottsdale, Arizona)…The Beer for Brains Foundation’s EPICURIAD 2015 Food, Wine & Craft Beer Pairings Event includes an exciting face-off event between two local celebrity chefs, plus a large sampling of food, craft beer and wine from sixty chefs, breweries and vineyards in a wonderfully intimate setting. The Epicuriad VIP Chef Face-Off event begins at 6:30 p.m. on Saturday, January 24th – the evening before the Pro Bowl - at the Musical Instrument Museum 4725 E Mayo Blvd Scottsdale, Arizona followed by the public Epicuriad event at 7:30 p.m. VIP tickets cost $150, regular admission tickets cost $95. Proceeds to benefit pediatric brain tumor research at Barrow Neurological Institute at Phoenix Children’s Hospital. Limited tickets available at www.bfbf.org.
Epicuriad 2015 is anticipated to include twenty local chefs, plus twenty vineyards and craft beer breweries, competing to win. Voting will include the category of “Best Pairing,” with medals (and prizes) up to third place, based on whether craft beer or wine is the attendee-preferred pairing with each dish, and “Best Entrée,” based on taste and presentation. Both attendees and chefs can meander the museum at no extra cost during the event, pausing to sample the food and pairings, then placing their vote as the evening winds down. Once the votes are tallied, the winning chef will receive a three-day trip to New York City, NY to cook at James Beard House, one of culinary’s most prestigious honors.
As an exclusive pre-event benefit for VIP ticket holders, who are welcome to come as early as 5:00 p.m. to enjoy the museum, the 6:30 p.m. chef face-off event starts the evening with an extra frisson of excitement and tantalized taste buds. Flipping a coin for whether they will cook with beer or wine, each face-off chef will have thirty-five minutes to quickly create a delicious entrée using the spirits and ingredients provided. Limited to a small handful of VIP participants to keep the face-off intimate and conversational, attendees will watch the competition and sample the finished entrees, voting to determine who the winner will be.
Date: Saturday, January 24, 2015
Cost: $95 per person, $150 per VIP ticket
Time: 6:30 – 7:30 p.m. VIP Pre-Event Chef Face-Off
7:30 – 10:30 p.m. General Admission
Location: Musical Instrument Museum
4725 E Mayo Blvd, Phoenix, AZ 85050
Contact BFBF: firstname.lastname@example.org
Benefiting the Barrow Neurological Institute branch of Phoenix Children’s Hospital (PCH), all proceeds from this event will help fund pediatric brain tumor research. Clinical Pediatric Neurosurgeon Ratan Bhardwaj, M.D., PhD. and his lab at PCH are devoted to combat aggressive, malignant brain tumors at the molecular level, including the development of a vaccine that will allow the immune system to combat tumors directly. Brain cancer is the second leading type of cancer in children under age five and the third most common in young adults. This year alone, 22,070 new patients in the United States will be diagnosed and nearly 13,000 – slightly more than one-third of all brain cancer patients – will die from it.
About Beer For Brains Foundation
Beer For Brains Foundation (BFBF) is a national non-profit organization of craft beer lovers, distributors and brewers committed to raising public awareness about brain cancer, and fundraising to support groundbreaking research. Based in Scottsdale, Ariz., BFBF stages multiple events across the country each year, working independently or in partnership with breweries, medical research facilities, non-profits and other partners local to each event. Founded in 2010 by Louis Dolgoff who lost his wife to a glioblastoma multiforme brain tumor and she was a craft beer lover. BFBF has raised more than $500,000.00 to help find a cure.
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