Reynolds Cycling Introduces Tiered Structure to Assurance Program

Sandy, Utah (Nov. 2, 2015) – Reynolds Cycling has introduced a tiered structure to its Reynolds Assurance Program. New Reynolds premium carbon fiber wheels are an investment worth protecting, and now consumers have three levels of coverage to choose from.

The Reynolds Assurance Program is the most comprehensive protection program of its kind. It provides a 'no questions asked' level of protection above and beyond the original warranty. No matter how the wheels are damaged, Reynolds will repair or replace them free of charge. Customers can choose from the $149 one-year Club enrollment including a $25 web store credit, the $229 two-year Race enrollment including a $50 web store credit, or the $299 Pro three-year enrollment including a $75 web store credit. *

Reynolds Assurance Program is available only to the original wheelset owner within 30 days of purchase, covers two wheel incidents per policy, is non-transferrable and can only be purchased from Reynolds Cycling or a Reynolds Cycling Authorized Dealer.

*Restrictions apply. Participation and pricing can vary based on location. Please contact your Reynolds representative for further info.

About Reynolds Cycling:

Reynolds Cycling engineers and manufactures premium carbon composite and alloy bicycle wheels sold in more than 48 countries worldwide. Reynolds has an unwavering dedication to innovation and quality, housing a state-of-the-art engineering and testing studio, sourcing only the highest quality materials, and maintaining ownership of a dedicated manufacturing facility. A pioneer in composite design, Reynolds brought the first all-carbon fork to market. Two decades later, Reynolds Cycling remains committed to making the best, lightest and fastest wheels available, proven both in the lab and under the saddles of the world's top cyclists and triathletes. For more information, visit

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Marjory Elwell | Verde Brand Communications |