The Online Video Platform Market in Latin America 2015 Research and Analysis Report

Online Video Platform Market in Latin America 2015-2019 is a new research report added by under the Information Technology category. The Online Video Platform Market report says that the video market witnessed a more than double increase in the number of videos watched by its online audience as compared to that in 2012. The online audience is no longer looking at videos as a mode of entertainment; it is also a mode of increasing popularity and money making.

An online video platform is a SaaS platform offering hosting, encoding, and customizing, which can also act as an embedded player for organizations that want to upload and distribute their own content. The platform provides an end-to-end tool set for distributing, downloading, publishing, and measuring online video content for both on-demand and live delivery. It allows enterprises and media companies to convert an online video into any format and share it across platforms and devices such as iOS, Android-enabled smartphones and tablets, PCs, digital set-top boxes, and TVs. Organizations start with do-it-yourself solutions for posting videos and as they scale up their video publishing operations, they adopt a video platform.

Online video products vary in features that range from ready-made solutions (traditional) to white-label solutions (customized solutions). For instance, YouTube is a ready-made solution, and FTA or Pay-TV broadcasting is a service extending the availability of the content to desktops or mobility devices.

The analysts forecast online video platform market in Latin America to grow at a CAGR of 20.37% during 2014-2019.

Covered in this Report

This report covers the present scenario and the growth prospects of the online video platform market in Latin America for 2015-2019.

To calculate the market size, the report takes into account revenue generated from the following:

  • New subscriptions
  • Technical support
  • Software maintenance

The report, Online Video Platform Market in Latin America, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

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Key Leading Countries

  • Argentina
  • Brazil
  • Mexico

Key Vendors

  • Brightcove
  • Kaltura
  • Ooyala
  • Samba Group

Other Prominent Vendors

  • KIT Digital
  • LongTail Ad Solutions
  • MediaCore
  • PermissionTV
  • thePlatform
  • VMIX Media

Market Driver

  • Increase in Online Video Audience

Market Challenge

  • Limited Availability of Content

Market Trend

  • Growing Usage of Videoconferencing

Key Questions Answered in this Report

  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

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