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Croakies® Returns for Third Year as High Sierra Music Festival Sponsor

Jackson, Wyo., June 20, 2016 Croakies, the manufacturer of industry-leading outdoor retention products, is excited to announce it will be returning for a third year as a festival sponsor and vendor at the upcoming High Sierra Music Festival (June 30-July 3 in Quincy, CA).


Through the brand’s onsite vendor tent, Croakies will be showcasing their latest collection of outdoor retention products for sale to festival goers. High Sierra Music Festival also marks one of the first opportunities for consumers to shop Croakies' brand new guitar strap collection, featuring licensed prints from Jammin On Tie-Dyes.


"Over the past three years, the Croakies brand has woven itself into the fabric of the High Sierra Music Festival; as an example, all our VIP packages now include festival-branded Croakies,” said Dave Margulies, co-producer of High Sierra Music Festival. “The passions and aesthetics embraced by both Croakies and High Sierra line up across the board and underscore why they're precisely the kind of company we enjoy partnering with."


With an ever-expanding collection of outdoor retention products, Croakies remains committed to seeking partnerships that drive revenue by delivering fun and memorable outreach opportunities for its diverse consumer base and providing the brand with an authentic setting to showcase its full mix of products.


“The appreciation for the outdoors that is gained through attending multi-day festivals like High Sierra is critical to our industry, and there is no better example of world-class music in a family-friendly, outdoor atmosphere, than what Dave and his team put together each year at High Sierra,” stated Chris McCullough, Croakies VP of Marketing. “This festival also remains a valuable opportunity for our brand to test out new prints and products on our consumers and see, in real time, how they resonate alongside our existing collections.”


To learn more about Croakies’ latest collection of eyewear retainers and outdoor lifestyle accessories, and to stay up to date on all upcoming events and promotions, please visit croakies.com.


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About Croakies

Often imitated but never duplicated, the original Croakies were invented in 1977 by a local ski patrolman from Jackson Hole Mountain Resort in Wyoming. Today, Croakies is still proudly headquartered in Jackson Hole, with most of its production in Bozeman, Montana. With Yellowstone and Grand Teton National Parks as a backyard, the brand’s inspiration remains unchanged: to create best-in-class retention products that inspire everyday adventure and provide comfort, style, durability, and functionality to active people of all ages. For more information about Croakies and its latest product line, please visit croakies.com or follow them on Instagram, Facebook, and Twitter using @croakies.


About High Sierra Music Festival

An independent production company based in Berkeley, Calif., High Sierra Music has been producing world-class music festivals since 1991. The organization was founded with the first High Sierra Music Festival, its cornerstone event that takes place every July 4th weekend in Northern California, and remains committed to its grassroots beginnings by drawing support from its loyal community of patrons, staff, volunteers and non-corporate sponsors. Visit highsierramusic.com for more info, like their Facebook page, or follow them on Twitter and Instagram.


Media Contact:

Chris McCullough – Croakies VP of Marketing – chrism@croakies.com – (206) 450-7028