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Spain DIY Retailing Industry Growth 2014

This report looks at DIY retailing in Spain:

  • Spain’s DIY landscape is changing fast. Sole traders, small chains and traditional hardware stores came under extreme pressure during the final years of a prolonged recession. They have lost substantial market share since 2010.
  • As consumer confidence improves shoppers may also start to migrate back to out-of-town venues and the hypermarkets.
  • Our consumer research suggests that more people are looking to take on DIY jobs in 2014 and although we’re still forecasting a drop in sector sales this year we expect demand to turn positive thereafter.

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Table of Content

Introduction and Report Scope

Defining DIY

Definitions

Consumer spending – About Mintel’s market size

Retail sector

Financial definitions

Sales per stores, sales per sq m

VAT

Figure 1: European VAT rates, 2011-14

Abbreviations

Country codes

Executive Summary

The market

The specialists sector

The leading specialists

Online

The consumer: Where they shop

The consumer: Shopping habits and attitudes

What we think

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Consumer Spending and Inflation

Key points

Mintel market size: Slowdown in spending contraction expected in 2014

Figure 2: Spain: DIY products – the Mintel market size (incl. VAT), 2009-14

Figure 3: Spain: DIY products market size breakdown, 2013

Spending breakdown

Figure 4: Spain: Consumer spending in detail (incl. VAT), 2009-14

Mintel’s market size

Inflation

Figure 5: Consumer prices index: Annual % change, DIY categories, 2009-13

Economy and consumer confidence

Figure 6: Spain: Consumer and retailer confidence levels, January 2013-February 2014

Specialists’ Sales and Forecasts

Key points

Uncertainty lies ahead

Figure 7: Spain: DIY retail sales (excl. VAT), 2009-14

Figure 8: Spain: DIY retail sales forecasts (excl. VAT), 2014-18

Enterprise and outlet numbers

Figure 9: Spain: Number of enterprises and outlets in the DIY/hardware specialists sector, 2008-10

Figure 10: Retail employment in the DIY/hardware specialists sector 2008-10

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The Leading Specialists: Financials and Outlets

Key points

Groupe Adeo leads the market

Brico Depot gains market share

BriCor adapts to the current climate

Consolidation

Figure 11: Spain: Leading DIY specialists, sales, 2011-13

Figure 12: Spain: Leading DIY specialists: Outlet numbers, 2011-13

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