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Innovative Marketing strategies Propelling Growth in the Global Surgical Navigation Systems Market

Reportstack has announced a new market research report on the Global Surgical Navigation Systems Market 2014-2018.   One major trend in this market is the adoption of intraoperative imaging during cranial and spinal surgery to enhance the navigation process when planning and performing actual incisions. The Global Surgical Navigation Systems market is expected to grow at a CAGR of 8.69 percent during 2013-2018.

“Vendors in the Global Surgical Navigation Systems market are implementing innovative marketing strategies, such as offering continual medical education classes to surgeons and other healthcare professionals, to increase the sales of products,”.

“Some other strategies include offering fee per use of equipment, customer portals, and operating room assistance facilities to customers.

Inclinations towards Frameless Stereotaxy

Frameless stereotaxy is a navigational technology that provides real-time updated information to the neurosurgeon about the location and trajectory of the lesion. The frameless stereotactic feedback helps in localizing lesions, increases the chances of complete lesion resection, and helps to identify normal structures that surround a lesion. This, in turn, allows a smaller skin incision, improved craniotomy placement, and reduced risk of inadvertent venous sinus injury.

To define the market conditions in the next 3-4 years, the analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance. 

To access full report with TOC, please visit Global Surgical Navigation Systems Market 2014-2018.