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U.S. HNW Investors Drive Demand for Sophisticated Investment Products

ALBANY, New York, June 15, 2016: A recent research report on the U.S. wealth market has been added to the repository of Market Research Hub (MRH). The report, titled “Wealth in the US: HNW Investors; Understanding HNW investors and wealth management strategies,” analyzes the investing attitude of high net worth individuals in the U.S. and studies the demand for wealth management services across this demographic segment. The report is particularly helpful for players operating in the financial services industry in strategizing their marketing efforts to tap the U.S. HNW segment. Furthermore, the demand for various investment products among the HNW population according to the risk appetite has been analyzed in the report.

The U.S. is the largest market for wealth management services with a sizeable and diverse population of high net worth individuals. It is estimated that about half of the high net worth individuals in the country have either inherited wealth as a family business owner or are first- generation entrepreneurs. The growing demand for personalized wealth management services has boosted the financial services industry in the region. Financial services firms offering wealth advisory services were the worst affected during the global recession in 2008. However, with the gradual recovery of the U.S. economy, wealth management services and investment products are in high demand.

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The report studies the risk appetite of high net worth individuals and analyzes the asset allocation in their portfolios. Equities are the primary constituent in the U.S. HNW investment portfolios. Bond investments are less preferred by HNW individuals as alternative investments yield better returns. The majority of the HNW population in the U.S. prefers to opt for professional wealth management services to gain access to advanced investment products while some believe that their portfolio is too complex to manage themselves. It has been observed that discretionary mandates are preferred over advisory asset management in the U.S. wealth management market.

Among planning services, financial planning registers the strongest demand among the U.S. HNW population. However, wealth managers are focusing on a complete suite of tax planning services targeted at high net worth individuals. The report further profiles the average U.S. HNW investor in terms of demographics and analyzes the expat opportunity in the U.S.

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The report serves as a helpful guide to portfolio and asset management companies in the U.S. by offering insightful data on HNW profiles and sources of wealth. A rising number of HNW clients are demanding more value from their financial services firm and financial advisors, especially tailored advices to yield better returns. The report helps financial services and advisory firms to tailor their investment product portfolio according to the current and future demand for different asset classes among HNW individuals. Furthermore, insights about the trends of self wealth management and seeking investment advice among HNW individuals will help market players to enhance their client targeting strategies.


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